Latest targeted advertising Stories

2013-03-27 23:03:39

PotLocator.com, one of the nation's top-tier dispensary, collective, wellness and resource center locators, has implemented a brand new system that geographically targets advertisements and promotional offers for patients searching for a dispensary through their IP address. (PRWEB) March 27, 2013 PotLocator.com, one of the nation's top-tier medical marijuana dispensary, collective and resource center locators today announced the implementing of an entirely new geo-targeted product placement...

2009-12-05 08:05:36

An online campaign was launched on Thursday by a group of Internet publishers to educate consumers about how they are targeted for pitches on the Web. New York's Interactive Advertising Bureau unveiled its Web site, "Privacy Matters". The site explains how marketers track where people go online and then take that data to serve up targeted ads. This practice, known as behavioral advertising, has raised concerns among privacy watchdogs and lawmakers in Congress. Members of the IAB plan to run...

2009-10-06 07:00:00

CHICAGO, Oct. 6 /PRNewswire/ -- As marketers shift more budget from traditional advertising vehicles to interactive, according to Forrester Research's US Interactive Marketing Forecast, 2009 to 2014, Q Interactive [http://www.qinteractive.com] continues to strengthen its marketplace position for the 1,000 leading brands it serves. (Logo: http://www.newscom.com/cgi-bin/prnh/20060103/CGTU009LOGO) Today, the company announced the acquisition of Vente [http://www.venteinc.com/] - a...

2009-07-27 08:00:00

SPOKANE, Wash., July 27 /PRNewswire/ -- EmbracingMedia, a TV-centric targeted advertising and ratings data provider, today announced the availability of the Market Intelligence and Targeted Advertising (MITA) platform. The MITA platform enables advertisers to target individual viewers in a national, regional or local context and is covered by nine pending patents to date. Utilizing technology embedded within television sets and a broadband Internet connection, the MITA platform is able to...

2009-07-07 07:00:00

CHICAGO, July 7 /PRNewswire/ -- Q Interactive [http://www.qinteractive.com/], a performance-based advertising network, today announced the acquisition of Postmaster Direct http://www.postmasterdirect.com, a pioneer of double opt-in permission based email marketing from Authentic Response, Inc. The purchase of Postmaster Direct will add high quality publishers and advertisers to Q Interactive's growing email advertising network and extends its reach into the B2B marketplace. (Logo:...

Word of the Day
  • The offense of persistently instigating lawsuits, typically groundless ones.
  • An unlawful breach of duty on the part of a ship's master or crew resulting in injury to the ship's owner.
  • Sale or purchase of positions in church or state.
This word ultimately comes from the Old French word 'barater,' to cheat.