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Latest Technomic Stories

2014-07-08 12:25:59

CHICAGO, July 8, 2014 /PRNewswire/ -- Repeat patronage is critical to most foodservice operators' success. However, guests' intent to return and their reasons for doing so vary considerably by generation, as revealed in a recent white paper using data from Technomic's Consumer Brand Metrics (CBM) program. The white paper, titled Keep 'Em Coming Back: Customer Loyalty and What Drives a Generation to Return reveals that more consumers report they will return in the near future to Papa Murphy's...

2014-06-13 12:22:53

CHICAGO, June 13, 2014 /PRNewswire/ -- Technomic is pleased to present the 13(th) annual Restaurant Trends & Directions Conference, an event focused on how restaurants can capitalize on opportunities and trends. The conference will be held at The Donald E. Stephens Convention Center, Rosemont, IL on Wednesday, June 18. For a look of what's new and what's next, the Restaurant Trends & Directions Conference is a must-attend gathering for marketing, consumer insights, and...

2014-05-16 12:25:38

CHICAGO, May 16, 2014 /PRNewswire/ -- Restaurant chains are in an extremely contested fight for share of stomach. Now more than ever, it's imperative to have competitive insights when expanding into new or existing markets. Easy2FIND is a new online analytics tool that simplifies food industry research and intelligence at the unit level. Easy2FIND lets chains see and understand a restaurant's footprint in any given geographic market and restaurant segment. Find out where your...

2014-04-03 12:26:41

On-premise operator ratings of spirits, wine, beer, non-alcohol and mixer companies identify top suppliers CHICAGO, April 3, 2014 /PRNewswire/ -- Adult beverage suppliers rated as top performing partners by leading chain restaurant and hotel beverage professionals were recognized as Technomic presented the 2014 VIBE Supplier Awards during the VIBE Conference in Las Vegas last week. To insure efficient, fair and unbiased balloting and analysis, the VIBE Conference partnered with Technomic to...

2014-02-18 08:29:08

CHICAGO, Feb. 18, 2014 /PRNewswire/ -- Operators and suppliers across Canada employ Technomic's Consumer Brand Metrics (CBM) tracking program to stay abreast of consumer sentiment and brand patronage. Data released in the fourth quarter signals improvement in some chains' performance that may have been boosted by brands' marketing efforts throughout the year. "Technomic can identify where consumer satisfaction is positively influenced by operators' advertising efforts," says Darren Tristano,...

2014-01-13 12:25:08

CHICAGO, Jan. 13, 2014 /PRNewswire/ -- Today's consumers order takeout on a regular basis. In fact, more than half (51 percent) report doing so at least once a week. When consumers think of takeout, fast food usually comes to mind. However, with the exception of fast-food concepts, prepared foods from grocery stores are utilized more often for takeout than any other segment. Takeout poses special challenges for operators and catering programs, but is also an attractive way to increase unit...


Word of the Day
jument
  • A beast of burden; also, a beast in general.
'Jument' ultimately comes from the Latin 'jugum,' yoke.
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