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Latest The Integer Group Stories

2014-09-08 20:21:55

LOS ANGELES, Sept. 8, 2014 /PRNewswire/ -- TBWA\Chiat\Day Los Angeles today announced they have been appointed as Airbnb's new global advertising agency following a competitive pitch. Airbnb's brief to agencies in the pitch was to work with them to create the world's first community-led hospitality company and help show people all over the world what it means to belong anywhere. TBWA was selected because of their rigorous and inventive strategy, provocative creative and...

2014-08-15 16:23:22

- 36 percent of respondents state they won't be shopping for back-to-school products and promotions this year - DENVER, Aug. 15, 2014 /PRNewswire/ -- An ongoing shopper behavior study conducted by The Integer Group(®) and M/A/R/C Research shows that retailers will continue to see the number of back-to-school shoppers in their stores drop. Last year, the data showed a drop of 3.5 percent compared to 2012, and in 2014, the data shows an even greater decline of nearly 5 percent. With fewer...

2014-07-09 20:21:40

NEW YORK, July 9, 2014 /PRNewswire/ -- Omnicom Group Inc. (NYSE: OMC) President and CEO John Wren today announced the appointment of Troy Ruhanen as President and CEO of TBWA Worldwide. Ruhanen succeeds Tom Carroll who will continue as Chairman of TBWA Group. Jean-Marie Dru will continue to serve as Chairman, TBWA Agency Network. http://photos.prnewswire.com/prnvar/20140709/125724 "Under the leadership of Tom Carroll, TBWA is recognized worldwide for its strong culture and...

2014-07-01 16:28:05

LOS ANGELES, July 1, 2014 /PRNewswire/ -- TBWA\Chiat\Day Los Angeles has been appointed by Nixon to increase broader awareness of the lifestyle brand, most famous for its watches. Both based on the West Coast - TBWA\Chiat\Day in Los Angeles, Nixon in Encinitas - the companies share a similar approach and desire to disrupt the traditions of the watch category. The partnership will be unique and highly collaborative with the team at TBWA\Chiat\Day LA working closely with Chad DiNenna,...

2014-06-12 08:26:01

Luke Eid becomes Global Innovation Director, TBWA Worldwide NEW YORK, June 12, 2014 /PRNewswire/ -- TBWA has announced the appointment of two key new roles in the global leadership team, leading the charge on digital for the network. Luke Eid joins as Global Innovation Director at TBWA Worldwide. Luke Eid has been with the TBWA network for six years, starting at award winning Whybin\TBWA Australia and then more recently at TBWA Hong Kong where he most recently held the role of...

2014-06-11 16:25:25

LONDON and NEW YORK, June 11, 2014 /PRNewswire/ -- TBWA was today announced as Sotheby's (BID) global strategic and creative agency partner. The TBWA\London office, which has been working on a project basis with Sotheby's over the past two months will lead the account. Sotheby's, founded 1744, is a pioneering art business that operates 90 offices in 40 countries, with principal salesrooms located in New York, London, Paris, Geneva and Hong Kong. Sotheby's has broadened its focus from...

2014-05-27 08:25:00

The global advertising network has acquired a majority share in Heimat which becomes part of TBWA Group Germany BERLIN and NEW YORK, May 27, 2014 /PRNewswire/ -- TBWA Worldwide, an Omnicom Group (NYSE: OMC) advertising network, today announced its acquisition of Germany's Agency of the Year and leading independent advertising agency Heimat. TBWA will take a majority share in Heimat, headed by founding partners Matthias von Bechtolsheim, Guido Heffels and Andreas Mengele. Heimat CEO...

2014-04-29 12:28:49

DALLAS, April 29, 2014 /PRNewswire/ -- The Integer Group(®), a leading global promotional, retail and shopper marketing agency, has appointed Nick Hoadley as Senior Vice President, Director of Insight & Strategy at Integer's Dallas office. http://photos.prnewswire.com/prnvar/20120209/LA50934LOGO Nick is a leader in shopper marketing strategy with global experience in Europe, Asia, and the U.S. He built his planning career at G2, now Geometry Global, as Regional Shopper...

2014-03-31 12:27:00

DALLAS, March 31, 2014 /PRNewswire/ -- The Integer Group(®), a leading global, promotional, retail and shopper marketing agency, hired key talent to fill three new positions within its Retail Arts Lab, a physical and virtual space where the retail environment is being transformed by intersecting shopper behavior and emerging technologies. http://photos.prnewswire.com/prnvar/20120209/LA50934LOGO The three new hires to the Retail Arts Lab are Laura Davis-Taylor, who was hired as...

2014-03-03 08:27:16

Crispin, Porter + Bogusky alum will lead the 20-person cross-discipline department NEW YORK, March 3, 2014 /PRNewswire/ -- TBWA\Chiat\Day New York has appointed Chad Hopenwasser to the role of Head of Integrated Production. In his new role, Chad (37) will oversee all production disciplines in the New York office of TBWA, approximately 20 people. He will work hand in hand with Executive Creative Director, Matt Ian, who joined the agency in September 2013 and report to office...


Word of the Day
humgruffin
  • A terrible or repulsive person.
Regarding the etymology of 'humgruffin,' the OED says (rather unhelpfully) that it's a 'made-up word.' We might guess that 'hum' comes from 'humbug' or possibly 'hum' meaning 'a disagreeable smell,' while 'gruffin' could be a combination of 'gruff' and 'griffin.'