Latest The Kelsey Group Stories
CHANTILLY, Va., Aug. 20 /PRNewswire/ -- For the first time, the penetration of digital/online media has exceeded that of traditional media among small and medium-sized business advertisers, according to The Kelsey Group (www.kelseygroup.com), a division of BIA Advisory Services (www.bia.com).
CHANTILLY, Va., July 23 /PRNewswire/ -- The Kelsey Group (www.kelseygroup.com), a division of BIA Advisory Services (www.bia.com), forecasts mobile search advertising revenues in Western Europe to grow from 39 million euros in 2008 to 2.3 billion euros in 2013, representing a compound annual growth rate (CAGR) of 125.4 percent.
DMS '09, produced by The Kelsey Group in association with the Yellow Pages Association, will feature CEOs from AT&T Advertising & Publishing, Marquette Group, R.H.
U.S. Local Media Annual Forecast indicates current economic conditions may accelerate the shift from traditional to digital platforms. CHANTILLY, Va., Feb.
First major report from Kelsey's new Mobile Local Media practice outlines the scope of the mobile local market opportunity and presents the firm's five-year outlook. PRINCETON, N.J. Feb. 24 /PRNewswire/ -- U.S.
PRINCETON, N.J., Dec. 17 /PRNewswire/ -- The Kelsey Group (www.kelseygroup.com) has identified more than two-dozen key trends and industry developments to watch in 2009 in interactive local media, global Yellow Pages, and vertical directories and classifieds.
PRINCETON, N.J., Nov. 3 /PRNewswire/ -- According to the latest wave of "Mobile Market View," a consumer study of U.S. mobile phone users conducted by The Kelsey Group with research partner ConStat, 18.9 percent of mobile consumers now use a smartphone.
PRINCETON, N.J., Oct. 28 /PRNewswire/ -- According to The Kelsey Group's Local Commerce Monitor study, Web site adoption by small and medium-sized businesses has grown from 54 percent in February 2007 to 61 percent in August 2008.
PRINCETON, N.J., Sept. 29 /PRNewswire/ -- Recently released findings from The Kelsey Group's Local Commerce Monitor study reveal that 26 percent of small and medium-sized businesses plan to incorporate video on their Web sites in the next 12 months.
Local.com Corporation (NASDAQ: LOCM), a leading local search site and network, today announced that the company will be presenting at The Kelsey Group's "Directional Media Strategies 2008" (DMS '08: The Multiplatform Opportunity), being held at the Hyatt Regency in Atlanta, Georgia, September 15-17, 2008.