Latest Times Square Advertising Coalition Stories

2010-09-30 18:00:00

NEW YORK, Sept. 30 /PRNewswire/ -- A brand new New York spectacular event will unfold nightly in Times Square in 2011 as the Times Square Advertising Coalition (TSAC) - a trade association representing advertising stakeholders in New York City's Times Square - institutes a "Times Square Midnight Moment," creating a daily "must-see" event that becomes THE centerpiece of each evening along the Great White Way in the heart of NYC. The plan for a spectacular end to every evening in New York...

Word of the Day
  • Exultant; jubilant; triumphant; on the high horse.
  • Tipsy; slightly intoxicated.
This word may come from the phrase 'to set cock on hoop,' or 'to drink festively.' Its origin otherwise is unclear. A theory, according to the Word Detective, is that it's a 'transliteration of the French phrase 'coq a huppe,' meaning a rooster displaying its crest ('huppe') in a pose of proud defiance.' Therefore, 'cock-a-hoop' would 'liken a drunken man to a boastful and aggressive rooster.'