Latest Tissot Stories

NEW YORK, Oct. 25, 2012 /PRNewswire/ -- Today, Swiss Watchmaker Tissot announced the launch of exclusive Madison Square Garden watches, during the unveiling of Tissot' s new lobby clocks in the Arena Box Office. Longtime Tissot brand ambassador, Danica Patrick, presented the first watches to Knicks' great Larry Johnson and Rangers legend, Adam Graves. Two styles of watches were created, featuring a custom case back. Tissot is the Official Timepiece of Madison Square Garden....

LYON, France, September 21, 2012 /PRNewswire/ -- Tissot was honoured to be the official sponsor of the high-profile charity event that took place on September 20, 2012, in the beautiful Abbaye de Collonges, next to Lyon. The event was hosted by Tissot's Ambassador, Tony Parker, captain of the French national basketball team, who is the co-founder of the Par Coeur Association. The annual Par Coeur Gala supports various associations that Tony Parker holds dear. This year,...

NEW YORK, April 12, 2012 /PRNewswire/ -- Today, the Madison Square Garden Company (NASDAQ: MSG) and Swiss Watchmaker Tissot announced their first marketing partnership, as Tissot becomes the "Official Timepiece of Madison Square Garden." This alliance will provide Tissot with premier brand integration at The World's Most Famous Arena, including New York Knicks and New York Rangers games and on the building's 7th and 8th Avenue Marquees. "We are pleased to have Tissot join our...

PARIS, September 27, 2011 /PRNewswire/ -- One year after signing professional basketball player Tony Parker as global ambassador in the brand's flagship store on the Champs-Elysees, Tissot launched the Tissot Racing-Touch Tony Parker Limited Edition 2011 at the prestigious Par Coeur Gala in Paris. Tissot was honoured to be the official sponsor of the gala, which was hosted by co-founder of the Par Coeur Association and captain of the French national basketball team,...

DUDLEY, England, Oct. 28 /PRNewswire/ -- The UK's largest watch website has filmed full 360 degree videos of the majority of its Tissot watches, now available to view online. This allows visitors to the Watch Hut to view each recorded watch as a full revolution, meaning anyone seeking to purchase a Tissot watch can experience it beyond a 2D image before deciding to buy. Just in time for Christmas, the uploaded videos are sure to be a great help to shoppers preparing to buy watches for loved...

DUDLEY, England, Oct. 19 /PRNewswire/ -- The Watch Hut is preparing itself for an increase in sales across all its watch brands in the coming months, based on the upturn that occurred around this time last year. As one of the website's bestselling brands last Christmas and throughout the year, Tissot is once again expected to move more units in 2010 and feature in the stockings of many ladies and gents come December 25th. New Tissot watches predicted to become bestselling gifts include this...

PARIS, September 21, 2010 /PRNewswire/ -- French professional basketball player Tony Parker is joining the high profile Tissot ambassador team. This appointment adds a further highlight to the brand's passion for the fast-paced, precision-dependent sport. The captain of the French national basketball team and NBA's San Antonio Spurs player scores highly on the international scene for his energy, apparent fearlessness and strong sense of social responsibility. As Official Timekeeper of...

WEEHAWKEN, N.J., June 21 /PRNewswire/ -- Tissot is one of the first Swiss watch brands to launch the 3D augmented reality technology. Today it is the first Swiss watch brand to offer this application on its website. In some markets, the brand is also launching a unique augmented reality advertising campaign, featuring a watch as a tip-on. Consumers will be able to try on a 3D virtual watch and interact with the innovative features of the brand's pioneering Touch collection. Enhancing the...

WEEHAWKEN, N.J., March 23 /PRNewswire/ -- A new international design competition invites creative minds from all over the world to present their ideas for watch displays of the future. The task in hand is the creation of an innovative concept for displaying Tissot timepieces, rising to the challenge of showcasing the product as the hero of window displays in a highly competitive retail environment. Targeting aspiring talents currently studying or working in design, architecture or a...

WEEHAWKEN, N.J., Dec. 14 /PRNewswire/ -- Fresh off the race track and on to the Las Vegas Strip, Swiss watch brand Tissot, the Official Timekeeper and Watch for NASCAR®, continued to show its strong affiliation with the world of motorsports by participating in the NASCAR Sprint Cup Series Champion's Week in Las Vegas, Nevada this week. Tissot sponsored various events for NASCAR enthusiasts during the event held from November 27th through December 4th. The Tissot celebrations began...