Latest Touchmedia Stories

Public service as a long-term partnership with the community SHANGHAI, May 16, 2013 /PRNewswire/ -- Recently, the Rotary Club of Shanghai announced that Touchmedia's annual public service campaign, Mr. and Miss WOW(TM), was the winner of the 2013 Rotary Club of Shanghai Leadership Award for Outstanding CSR Program in China, which recognizes socially responsible achievements that benefit Shanghai and the rest of China. The Rotary Shanghai Club is part of Rotary International...

SHANGHAI, May 14, 2013 /PRNewswire/ -- The annual "World Travel Fair Awards," co-sponsored by the Shanghai Tourism Bureau and Shanghai World Travel Fair Organizing Committee, have been announced and Touchmedia, China's largest in-taxi interactive media company, has won the only media award for its "Special Contribution for New Media". The Committee cited Touchmedia's customized interactive marketing solution and their uniquely effective targeting of travel consumers as the key...

SHANGHAI, May, 13, 2013 /PRNewswire/ -- A special youth focused "Touch Your Heart - Donate for Love" blood drive campaign was launched recently under the auspices of the Shanghai Committee of the Youth League, Touchmedia, the Shanghai Blood Center and the Shanghai IT Youth Talent Association. As a part of the "Shanghai IT Youth Caring Plan", the campaign aims to assist public spirited IT entrepreneurs wanting to help in this crisis to donate blood themselves and help them use their...

SHANGHAI, April 8, 2013 /PRNewswire/ -- Touchmedia and Johnnie Walker won the Gold Award for Technical Innovation at the "China Advertising Outdoor Annual Awards" for their campaign using location based services (LBS). (Photo: http://photos.prnewswire.com/prnh/20130408/CN90030 ) In the campaign, the frequency of playing the Johnnie Walker advertisement within the Touchmedia video loop increased in different areas where there were a high proportion of outlets, raising...

SHANGHAI, Dec. 8, 2012 /PRNewswire/ -- Today, Touchmedia joined hands again with the Shanghai Blood Center, holding a blood donor recruitment drive in the name of "Touch Your Heart, Donate Your Love" at Pudong Thumb Plaza. This event was held in conjunction to the 27(th) International Volunteer Day (Dec. 5(th), 2012) which attracted nearly a hundred volunteers from the Shanghai Blood Center as well as Touchmedia. Together, they worked to share the spirit of giving and charity....

SHANGHAI, Aug. 27, 2012 /PRNewswire-Asia/ -- Famous Chinese actor, Ray Lui, Honorary Chairman of Touchmedia, joined hands with celebrities and corporate leaders to donate blood today at the Shanghai Red Cross Blood Center, launching the "Touch Your Heart - Donate for Love" campaign calling for more volunteers to donate blood. (Photo: http://photos.prnewswire.com/prnh/20120827/CN63034) "Touch Your Heart - Donate for Love" is being led by Touchmedia and Mr. Lui and Micky Fung,...

SHANGHAI, Dec. 27, 2011 /PRNewswire-Asia/ -- Touchmedia, China's largest in-taxi interactive media company released its forecasts on key trends in the advertising industry in 2012 at their recent annual client party: Digital and Out-Of-Home media is facing a crucial period of growth and innovation, involvement, integration and infotainment have become three key market drivers. The "Touchmedia Marketing Awards" were also presented that night as a round-up of 2011 advertising; many famous...

SHANGHAI, Sept. 20, 2011 /PRNewswire-Asia/ -- When Touchmedia launched its "Mr. and Miss WOW" white-collar health campaign on June 1 under the nationwide initiative of the General Administration of Sports of China (GASC) 3510 Health for All, it was to promote health amongst affluent white collar taxi-riders in Beijing, Shanghai, Guangzhou and Shenzhen. Three months later, Huang Jie Ming has been crowned Mr. WOW 2011 and Gao Ying Wen has been crowned Miss WOW 2011. Both shall be invited on a...

SHANGHAI, Aug. 17, 2011 / PRNewswire-Asia/ -- When passengers were asked to 'Play with Garbage' for the sake of the environment this May, it was with the intent for people to discover the principles of "reduce, reuse and recycle" through Eco-Art's contest to make garbage into art. Eco-Art China, in its 3rd year, organized by Touchmedia and supported by the Shanghai Environmental Protection Bureau (SEPB), has reached 101,437,601 passengers in a mere 12 weeks. Neil Ducray, Touchmedia's...

SHANGHAI, July 28, 2011 /PRNewswire-Asia/ -- Touchmedia, China's largest in-taxi interactive media company, was recently presented with the 2010 International First Place Mobius Statuette. This is the 2nd straight year for Touchmedia to win a First Place Gold Award from Mobius, the oldest, independent, international advertising awards competition. Since last year, Touchmedia remains the only media company from China to win a Mobius Award, bringing Touchmedia's Mobius Award count to a total...