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Last updated on April 24, 2014 at 17:35 EDT

Latest Tread Stories

2011-12-13 15:57:00

AKRON, Ohio, Dec. 13, 2011 /PRNewswire/ -- When it comes to the top super cars in North America, many are equipped with the traction and steering response of ultra-high performance Goodyear Eagle tires. This includes the 2012 Dodge Charger SRT8 Super Bee, which was recently unveiled. (Logo: http://photos.prnewswire.com/prnh/20050204/GTLOGO ) The Goodyear Tire & Rubber Company (NYSE: GT) has announced that its ultra-high performance tire was selected for this high-profile car that is...

2011-11-03 10:00:00

AKRON, Ohio, Nov. 3, 2011 /PRNewswire/ -- Millions of North American drivers will soon be faced with cold temperatures that lead to the snowy and icy road conditions associated with winter weather. These seasonal changes can not only be an inconvenience, but at times very dangerous, even for the most confident and experienced drivers. (Logo: http://photos.prnewswire.com/prnh/20050204/GTLOGO ) While traveling during the winter months, peace of mind can come with improving the contact...

2011-10-31 07:00:00

Top picks under $80 include Michelin X-Ice Xi2 and General Altimax Arctic. Both are praised for their traction and ability to stop and start easily on weather-compromised roads. New York, NY (PRWEB) October 31, 2011 Consumers can find dependable snow tires this winter for under $80, according to new research on cheap tires published by Cheapism.com, a review site dedicated to finding quality low-cost products. The best snow tires on the list, the Michelin X-Ice Xi2 and General Altimax...

2011-10-26 09:00:00

FINDLAY, Ohio, Oct. 26, 2011 /PRNewswire/ -- Last winter, snow covered the ground in all 50 states and an equally menacing winter may be approaching again this season. Cooper Tire & Rubber Company (NYSE: CTB) recommends drivers not only install winter tires before the first storm hits, but also use the changing seasons as a reminder to engage in routine tire maintenance. (Photo: http://photos.prnewswire.com/prnh/20111026/CL88926 ) "In areas that typically experience harsh winters,...

2011-09-09 12:18:00

AKRON, Ohio, Sept. 9, 2011 /PRNewswire/ -- Scion has selected Goodyear's popular fuel-efficient tire, Assurance Fuel Max, as the exclusive original equipment fitment for its new "micro-subcompact" car, the 2012 Scion iQ. The Scion iQ is only 10 feet long yet seats four people, making it the world's smallest four-seater. Scion announced that the iQ will achieve an EPA-estimated 37 miles per gallon combined fuel economy and will start appearing in dealer showrooms this October. The standard...

2011-08-23 11:08:00

FINDLAY, Ohio, Aug. 23, 2011 /PRNewswire/ -- A recent survey of U.S. mothers conducted by COOPER TIRE & RUBBER COMPANY (NYSE: CTB), in partnership with Cars.com and MotherProof.com, revealed that only one percent of moms consider maintaining their tires a priority when they think of "keeping their children safe." Whether transporting children to the grocery store or piano lessons, the only part of a vehicle touching the road are the tires and neglected tires can lead to serious...

2011-08-03 11:24:00

FORT MILL, S.C., Aug. 3, 2011 /PRNewswire/ -- Continental Tire introduces its most innovative SUV, crossover and light truck tire to date, the dynamic CrossContact LX20 with EcoPlus Technology. This premium all-season tire was developed to deliver improved fuel economy and treadwear, reduce harmful CO2 emissions and surpass the competition - which it does, stopping 34 feet shorter than the leading competitor in independent wet braking tests.* (Photo:...

2011-08-03 08:30:00

55% of Vehicles Have At Least One Under Inflated Tire WASHINGTON, Aug. 3, 2011 /PRNewswire-USNewswire/ -- Record-setting heat across the U.S. can add to the risk of tire failure for overloaded vehicles with under inflated tires driving at highway speeds. "Heat is the enemy of a tire," said Dan Zielinski, senior vice president, public affairs for the Rubber Manufacturers Association (RMA). "Under inflated tires generate excess heat that, over time, can cause damage and lead to a failure."...

2011-06-18 00:01:07

With consumers keeping their cars on the road longer "“ a record 5.3 years* "“ and driving more miles, it's especially important for drivers to stay on top of necessary repairs, and scheduled maintenance and inspections, including replacing tires on their vehicles as necessary. COOPER TIRE & RUBBER COMPANY has responded to this consumer trend by offering a broad size commitment in four new tire lines, including the Cooper Zeon RS3-Sâ“ž¢ and RS3-A,...

2011-06-15 17:39:00

SAN MATEO, Calif., June 15, 2011 /PRNewswire/ -- This is the season when many people will take their vehicles to the local auto shop to buy new tires. The front tires wear faster than the rear tires since the majority of the braking is directed to the front tires, which is why there is so much more brake dust in the front rims. Because of this, often it is necessary to only replace two tires that are worn. For some, buying a set of four new tires is simply too expensive, so they opt for...