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Last updated on April 17, 2014 at 17:30 EDT

Latest Varsity Spirit Stories

2014-03-03 12:25:09

Partnership to kick off National Cheerleading Safety Month in March MEMPHIS, Tenn., March 3, 2014 /PRNewswire/ -- In celebration of National Cheerleading Safety Month, Varsity has partnered with CheerSafe, a coalition organized by USA Cheer and the American Association of Cheerleading Coaches and Administrators (AACCA), to improve cheerleading safety by increasing safety awareness throughout the cheerleading community. CheerSafe and CheerSafe.org provides athletes, coaches and parents...

2014-02-12 16:24:15

560 cheerleading teams from across the U.S. competed at Walt Disney World Resort® in Orlando MEMPHIS, Tenn., Feb. 12, 2014 /PRNewswire/ -- After months of practice, more than 11,000 of the country's top high school cheerleaders competed this weekend in the National High School Cheerleading Championships, produced by the Universal Cheerleaders Association, a Varsity brand. The prestigious championship, showcasing the country's best high school cheerleaders, took place at the Walt Disney...

2014-01-20 12:22:47

Nation's top teams competed in 30th annual event MEMPHIS, Tenn., Jan. 20, 2014 /PRNewswire/ -- After months of practice, more than 4,000 of the country's top college cheerleaders and dancers from 192 teams competed this weekend in the College Cheer and Dance Team National Championships, produced by the Universal Cheerleaders Association and the Universal Dance Association, two of the Varsity brands. The prestigious championships, showcasing the country's best college cheerleaders,...

2013-12-10 16:24:00

New Material Offers Four-Way Stretch for Better Range of Motion MEMPHIS, Tenn., Dec. 10, 2013 /PRNewswire/ -- Varsity Spirit Fashion today announced the availability of Powerfit® fabric, the new microfiber material designed specifically for the needs of dance and cheer teams, to be available in next-generation uniforms. Powerfit fabric is softer, provides greater stretch for stunting and tumbling, and wicks moisture. All Varsity Spirit Fashion uniform shells, skirts and pants,...

2013-11-25 12:25:37

Events in New York City, Houston, Orlando, Philadelphia and London to bring holiday cheer and spotlight nation's top teams MEMPHIS, Tenn., Nov. 25, 2013 /PRNewswire/ -- Nearly 3,000 Varsity Spirit All-American campers from across the U.S. will perform in this year's holiday parades in New York City, Houston, Orlando, Philadelphia and London. The cheerleaders and dancers participating were selected at Varsity summer camps across the country this past summer. As proven leaders with superior...

2013-10-11 16:21:48

MEMPHIS, Tenn., Oct. 11, 2013 /PRNewswire/ -- Today kicks off the 5(th) annual National School Spirit Day, a day that was created to recognize the great efforts of cheerleaders on behalf of their schools and communities. Cheer teams nationwide are encouraged to plan a pep rally at their schools and announce their community service projects. They will spend two weeks completing their projects, and be entered in a nationwide contest sponsored by Varsity. (Logo:...

2013-03-07 08:26:35

New initiative to recruit 400,000 cheerleaders and dancers to lead health and wellness programs in schools across the United States. MEMPHIS, Tenn., March 7, 2013 /PRNewswire/ -- Varsity, the leader in cheerleading and dance team education, events and apparel, has joined the Partnership for a Healthier America (PHA) with a new initiative that encourages cheerleaders and dancers to cheer for a healthier America. (Logo: http://photos.prnewswire.com/prnh/20110301/CL56274LOGO) The new...

2013-03-01 12:22:55

Website offers comprehensive library of cheerleading safety information and resources. MEMPHIS, Tenn., March 1, 2013 /PRNewswire-USNewswire/ -- USA Cheer, the governing body of cheer for the United States, has teamed up with the American Association of Cheerleading Coaches and Administrators (AACCA) to launch CheerSafe.org, the most comprehensive website to date for cheerleading regulation and safety information. (Logo: http://photos.prnewswire.com/prnh/20110204/DC42655LOGO) (Logo:...

2013-02-28 16:25:17

The visit celebrates a 25-year tradition of sending cheerleaders and dancers to march in London's New Year's Day Parade. MEMPHIS, Tenn., Feb. 28, 2013 /PRNewswire/ -- The Lord Mayor of Westminster will be paying a visit to the offices of Varsity, the Memphis-based leader in cheerleading Thursday, February 28 to acknowledge the 25-year relationship between London's New Year's Day Parade and the groups of cheerleaders and dancers that Varsity chooses to have perform each year....

2012-10-31 11:23:33

MEMPHIS, Tenn., Oct. 31, 2012 /PRNewswire/ -- For as long as sports have been a part of the American culture, so have sports mascots. And yet, for all those years, the mascots have been predominantly male, with all the snarling, muscle-flexing masculine characteristics imaginable. Until now, all representations of mascots have been men, with a very few exceptions at the college level. And even then, the female mascots have merely been accessorized to show femininity. (Logo:...