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Last updated on April 24, 2014 at 5:01 EDT

Latest Verve Wireless Inc. Stories

2012-07-16 02:23:15

NEW YORK, July 16, 2012 /PRNewswire/ -- Verve Wireless, Inc., the leading mobile advertising platform for location-centric solutions, today announced the broad rollout of their reach extension program -- Verve Local Marketplace(TM). The new capabilities are seamlessly built into Verve's advertising campaign management system, Verve Ad Manager(TM), and allows local media brands to expand their consumer reach within their respective markets on some of today's top mobile destinations....

2012-06-05 02:24:34

NEW YORK, June 5, 2012 /PRNewswire/ -- Verve Wireless, Inc., the leading mobile advertising platform for location-centric solutions has partnered with PlaceIQ, a provider of audience targeting data derived from physical locations. PlaceIQ transforms 'location into context' by ingesting large amounts of unstructured, unrelated, anonymous location-based data types such as photos, place, event, digital, social and more. After cleansing and normalizing the data, PlaceIQ then extracts patterns,...

2012-05-22 02:24:39

NEW YORK, May 22, 2012 /PRNewswire/ -- Verve Wireless, Inc., the leading mobile publishing and advertising platform for local and national media, is expanding its base of leading media properties with the announcement that NBC Owned Television Stations, Digital First Media, Hearst Newspapers and Hoak Media have joined the Verve platform to better optimize and power their mobile publishing products by leveraging Verve's leading mobile publishing and advertising solutions. "The ability to...

2012-04-25 02:29:51

NEW YORK, April 25, 2012 /PRNewswire/ -- Verve Wireless, Inc., the leading mobile advertising and publishing platform, announced today the release of a new WordPress plug-in that enables anyone running a WordPress Web site the ability to easily create a mobile-friendly version of the site. Verve now brings its experience running mobile Web sites, applications and advertising for many of the leading content publishers in the US to the WordPress community. "WordPress is arguably the leading...

2012-04-10 06:27:16

SAN DIEGO and WASHINGTON D.C., April 10, 2012 /PRNewswire/ -- Verve Wireless, Inc., a leading U.S. mobile advertising company specializing in location centric solutions, is pleased to announce the addition of Chris Nicotra, former Chief Technology Officer of digital analytics leader comScore, Inc. (NASDAQ: SCOR) as Verve's new Executive Vice President of Product and Technology. (Photo: http://photos.prnewswire.com/prnh/20120410/LA84940) In this newly created role, Chris will report...

2012-03-21 02:23:06

NEW YORK, March 21, 2012 /PRNewswire/ -- Verve Wireless, Inc., a leading U.S. mobile advertising company specializing in location centric solutions, recently ran back-to-back mobile campaigns for leading electronics retailer RadioShack that showcased the evolution of targeted mobile advertising, and the application towards driving offline/ brick n' mortar retail sales. RadioShack was looking to drive in-store traffic and reinforce their position as a leading destination for...

2011-12-08 07:00:00

NEW YORK, Dec. 8, 2011 /PRNewswire/ -- Verve Wireless, Inc., a leading U.S. mobile advertising company, announced today the results of a study conducted across the 1,300 mobile publishers that use the Verve advertising platform. The study reinforces that consumers and their smartphones are inseparable when it comes to shopping. The survey was conducted over an eight-week period across the Verve Network. Key findings from the Verve retail survey include: Over 60% of respondents...

2011-09-14 12:46:00

SAN DIEGO and WASHINGTON, Sept. 14, 2011 /PRNewswire/ -- Verve Wireless, Inc., the leading mobile advertising platform for national and local media, announced today that it has hired several experienced mobile sales executives, significantly expanding its national sales team. Several of the new hires were previously with Greystripe, which was recently purchased by ValueClick, including Linda Gluszak, Regional VP, who leads the eastern region out of Verve's NYC office, and Beau Davis, VP...

2011-06-27 05:00:00

SAN DIEGO and WASHINGTON DC, June 27, 2011 /PRNewswire/ -- Verve Wireless, Inc. the leading mobile advertising platform for local media, released their quarterly Local Mobile Index report today which shows a significant increase in overall local advertising spending in mobile from the previous quarter. Some key findings include: Automotive was the top category with 28% of local mobile ad spends St. Louis was the leading emerging metro area for local campaigns Wednesday is the biggest...

2011-04-13 05:00:00

SAN DIEGO and WASHINGTON, April 13, 2011 /PRNewswire/ -- Verve Wireless, Inc. the leading mobile advertising platform for local media, announced today that it has hired two senior executives with proven track records of success in mobile media and digital advertising. Dan Hodges will run national advertising sales for Verve and Aimee Irwin will run the Verve publisher network. "We are extremely pleased to welcome Dan and Aimee to the Verve team," said Tom MacIsaac, CEO of Verve....