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Latest Viamedia Stories

2014-08-20 12:24:10

Companies Partner to Award Qualifying Kentucky Student Grand Prize for Education Expenses LEXINGTON, Ky., Aug. 20, 2014 /PRNewswire/ -- Viamedia, the television industry's leading independent provider of outsourced local television advertising services on behalf of cable companies, today announced that it has partnered with Hardee's Restaurants LLC to award a qualifying Kentucky student a $10,000 college fund to go towards college tuition. The 2014 Hardee's(®) $10,000 College Fund...

2014-07-28 12:25:10

Viamedia continues to expand its reach as advertising sales representative for CenturyLink's Prism(TM) TV service NEW YORK and LEXINGTON, Ky., July 28, 2014 /PRNewswire/ -- Viamedia, the television industry's leading independent provider of outsourced local television advertising services on behalf of cable companies, today announced that it has expanded its agreement with CenturyLink to provide advertising services in three additional key market cities where the company offers its...

2014-07-22 08:29:12

Team USA Games Prove to be a Winner NEW YORK and LEXINGTON, Ky., July 22, 2014 /PRNewswire/ -- Viamedia, the television industry's leading independent provider of outsourced local television advertising services on behalf of cable companies, today unveiled analysis illustrating the popularity of the World Cup as an advertising resource for local cable advertisers. In addition, Viamedia found that Team USA games generated the highest revenue for the company and attracted the highest...

2014-05-12 08:39:23

Viamedia renews key markets and continues expansion to new cities in partnership agreement with one of the largest independent communications providers in the U.S. LEXINGTON, Ky., May 12, 2014 /PRNewswire/ -- Viamedia, the television industry's leading independent provider of outsourced local television advertising services on behalf of cable companies, today announced its partnership with Consolidated Communications. With the partnership, Viamedia will continue to serve as the...

2014-04-30 08:29:54

Study Comes on the Heels of Launch of Viamedia Local Consumer-Targeting Platform NEW YORK, April 30, 2014 /PRNewswire/ -- Viamedia, the television industry's leading independent provider of outsourced local television advertising services on behalf of cable companies, today announced the results of its 2014 Cable Advertising Study that discovered new local marketing solutions is the #1 television advertising strategy that business owners agree would help their company meet its business goals...

2014-04-30 08:29:51

Advertisers in Viamedia advertising markets will be able to use placemedia Local Engage to plan, place, distribute copy and generate reporting NEW YORK, April 30, 2014 /PRNewswire/ -- placemedia, the fully-automated national programmatic TV advertising exchange, today announced a new solution for local spot advertisers. The new platform, called Local Engage, is an easy-to-use online platform that lets local advertisers use third party data sets to plan, buy, traffic, track and...

2014-04-29 12:30:16

Giving back to the community, company leverages cable television's ability to reach local audiences that support family and community charities such as United Way, Feeding America and Goodwill LEXINGTON, Ky., April 29, 2014 /PRNewswire/ -- Viamedia, the television industry's leading independent provider of outsourced local television advertising services on behalf of cable companies, today announced that it will donate $2 million in advertising time on behalf of the company's 50+...

2014-03-20 08:27:27

New hire bolsters company's commitment to investments in ad targeting, innovation and data LEXINGTON, Ky., March 20, 2014 /PRNewswire/ -- Viamedia, the television industry's leading independent provider of outsourced local television advertising services on behalf of cable companies, today announced the strategic appointment of Jonathan Sims as Vice President of Media Research. An established industry executive in the forefront of cutting-edge ROI measurement and multi-platform...

2014-03-13 08:25:58

Strategic Hire Symbolizes Companies Commitment to Reinvent and Reimagine the Future NEW YORK AND LEXINGTON, Ky., March 13, 2014 /PRNewswire/ -- Viamedia, the television industry's leading independent provider of outsourced local television advertising services on behalf of cable companies, today announced major changes with the appointment of Kim Norris as Chief Operating Officer. A veteran television and advertising executive, Norris will be responsible for the day-to-day...

2014-01-08 08:24:23

TRA co-founder and CEO to lead top outsourced local television, cross-platform and digital advertising sales company LEXINGTON, Ky., Jan. 8, 2014 /PRNewswire/ -- Viamedia, the television industry's leading independent provider of outsourced local television advertising services on behalf of cable companies, today announced the appointment of Mark Lieberman as its new President & Chief Executive Officer and member of the Board of Directors. Lieberman, who will be based in...


Word of the Day
barratry
  • The offense of persistently instigating lawsuits, typically groundless ones.
  • An unlawful breach of duty on the part of a ship's master or crew resulting in injury to the ship's owner.
  • Sale or purchase of positions in church or state.
This word ultimately comes from the Old French word 'barater,' to cheat.
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