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Latest Vodka Stories

2011-06-30 09:29:00

LOS ANGELES, June 30, 2011 /PRNewswire/ -- With Independence Day quickly approaching, vodka aficionados across the nation are coming out in droves in search of the best vodka for cocktails and sipping. Mediaplanet Publishing released its first special annual edition on "Vodka Appreciation." The campaign hit LA, NYC, Miami, and Chicago with USA Today, reaching a captive audience in all of the nation's hotbeds when it comes to liquid culture, nightlife trends and spirits enthusiasts. (Logo:...

2011-06-29 14:00:00

AUSTIN, Texas, June 29, 2011 /PRNewswire/ -- Tito's Handmade Vodka, the Austin-based maker of award-winning craft-distilled vodka, is launching a contest for fans to compete for the opportunity to serve as the company's roving blogger at four 2012 popular music festivals, including Austin City Limits and Lollapalooza. From July 1, 2011 through October 31, 2011, the contest will be open to anyone interested in attending the music festivals and serving as the Tito's Vodka event blogger,...

2011-06-28 04:00:00

New Report Asks, Are Alcohol Companies Making Illegal Health Claims? SAN FRANCISCO, June 28, 2011 /PRNewswire-USNewswire/ -- Marin Institute, the alcohol industry watchdog, released a new study today: Questionable Health Claims by Alcohol Companies: From Protein Vodka to Weight-Loss Beer. The report analyzes Big Alcohol's latest marketing scheme to jump on the healthy product bandwagon made popular by the food industry. But, the report concludes, when it comes to alcoholic beverages,...

2011-06-21 10:39:00

ASPEN, Colo., June 21, 2011 /PRNewswire/ -- International recording artist, songwriter and producer Pitbull and Voli Light Vodkas, the world's first line of low calorie flavored vodkas, hosted an intimate, electrifying party and performance during the 29th Annual Food & Wine Classic in Aspen this past Friday. Pitbull, a major equity owner of Voli and the official spokesperson for the in-demand light vodka brand, turned heads at this highly popular upscale festival with a visit to the...

2011-06-13 08:00:00

DEERFIELD, Ill., June 13, 2011 /PRNewswire/ -- Patti Stanger, star of Bravo's "Millionaire Matchmaker" is known for her intuitive ability to make personal connections that last. She has done so with her Millionaire's Club for over 10 years and Patti will continue to work her magic this summer during Pucker(TM) Vodka's "Break Up and Match Up" program. Beginning in June, she'll use her unique talent to pair fun and flirty flavored-vodka drinkers' personalities with equally spirited...

2011-05-27 08:00:00

OSLO, Norway, May 27, 2011 /PRNewswire/ -- Arcus AS has named Kobrand Corporation exclusive U.S. importer for Vikingfjord Vodka. The agreement, jointly announced by Arcus CEO Jan Oluf Skarpnes, and Kobrand CEO Bob DeRoose, will become effective August 1. Vikingfjord will be Kobrand's only vodka. Vikingfjord is made with water that has been frozen for more than 5,000 years in the pristine Jostedal glacier in Arctic Norway. It is sold worldwide, and has been available in the U.S. since...

2011-05-26 08:47:00

CORAL GABLES, Fla., May 26, 2011 /PRNewswire/ -- In anticipation of Memorial Day Weekend, GREY GOOSE® Vodka is launching a national television commercial today titled "Strengths" to stress the importance of responsible drinking. This new commercial is part of the brand's summer consumer engagement campaign and comes on the heels of its new 30 second TV advertisement titled "Reunion." "Strengths" will run in primetime on national cable networks and also appear on leading...

2011-05-25 13:51:00

NEW YORK, May 25, 2011 /PRNewswire/ -- "Go F Yourself" is something one never wants to hear, unless it's coming from Stoli, and that F is for fan. Stoli says: Go Fan Yourself! Today, Stolichnaya vodka launches "Go F Yourself," short for Go Fan Yourself (GFY), an all-new, groundbreaking Facebook application that allows consumers to create Facebook fan pages for their alter egos. An extension of the brand's popular "Would You Have a Drink With You" ad campaign which Stoli launched last...

2011-05-19 08:24:00

CORAL GABLES, Fla., May 19, 2011 /PRNewswire/ -- GREY GOOSE® Vodka has unveiled a new 30 second TV advertisement titled "Reunion" (www.facebook.com/GREYGOOSE) as part of its summer consumer engagement campaign. The spot began airing March 16 and will run in primetime on national cable networks throughout the summer. It is supported by a comprehensive media, digital and public relations campaign that represents a doubling in marketing spend from the same time period...

2011-05-16 09:04:00

NEW YORK, May 16, 2011 /PRNewswire/ -- Ketel One, a super-premium vodka produced in Schiedam, Holland, is proud to unveil the new "Gentlemen, This is Vodka." advertising campaign, launching today. The new activation features a strong digital component, out-of-home and print advertising, and three new television spots appealing to the sophistication and camaraderie shared between modern Ketel One consumers. Created by Grey Worldwide, the campaign portrays gentlemen and their friends...


Word of the Day
virgule
  • A punctuation mark (/) used to separate related items of information.
  • A little rod; a twig.
This word comes from the Late Latin 'virgula,' accentual mark, a diminutive of 'virga,' rod.
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