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Latest WPP Group Stories

2014-09-02 16:24:04

NEW YORK, Sept. 2, 2014 /PRNewswire/ -- Mindshare North America, a WPP company, announced today the launch of its Action Partner Program. Action Partners drive the real-time content, curation and distribution for THE LOOP, Mindshare's Adaptive Marketing system. The roster of partners allows Mindshare teams and clients to identify the right combination of products and services for brands to leverage and interact with in paid media. Applied in real-time, brands are fused into culturally...

2014-09-02 08:26:32

Experienced storyteller joins Ogilvy's growing Midwest compass point CHICAGO, Sept 2, 2014 /PRNewswire/ -- Ogilvy & Mather Chicago announced today Antonio Nunez as the new Head of Planning of the agency's Chicago office starting in September. Reporting into Ogilvy Chicago president Lee Newman, Nunez will oversee the agency's planning department. He will work closely with Ogilvy's global network and across Ogilvy Chicago's other marketing disciplines to grow the group's...

2014-09-01 23:04:21

World’s most reputed influencers, and India’s social media savvy politicians, authors will share their perspectives at this year’s event Mumbai, India (PRWEB) September 01, 2014 Approaching its third edition in India and second edition in Mumbai, Social Media Week (SMW) has announced key speakers, who are set to captivate the audience this September, in Mumbai. The line-up of speakers includes social media influencers, bloggers, politicians, authors and international experts, each...

2014-08-21 00:21:09

Transformative approach helps businesses achieve true customer-centricity TORONTO, Aug. 21, 2014 /CNW/ - TNS, the global research consultancy, has entered into partnership with Medallia, the leading software firm in customer experience management (CEM), to help companies become truly customer-centric through a new offering that combines best practices, insights and technology. The partnership is set to redefine the role of market research in CEM by making customer insights central to...

2014-08-13 08:21:23

TNS Infratest publishes results of the "AutoTeileOnlineMonitors" (ATOM) MUNICH, August 13, 2014 /PRNewswire/ -- The Internet knows no limits, not even in the private auto parts trade. Almost 15 million car drivers in the USA bought spare parts, tyres, rims and accessories for their car online last year. The related annual sales volume has reached well over 6 billion US-Dollars. This is the conclusion that the market research and consulting company TNS reaches in the new...

2014-07-29 04:21:47

LONDON, July 29, 2014 /PRNewswire/ -- PMT, the TV audience measurement steering committee in Slovakia (with members from RTVS, TV Markiza, TV JOJ, TA3 and the Association of Media Agencies) has renewed its contract with Kantar Media for the provision of TV audience measurement. TNS, part of the Kantar Media network, will manage the current service until 2021 and continues Kantar Media's presence in measuring television audiences in this country since 2004. (Logo:...

2014-07-22 12:28:21

SAN FRANCISCO, July 22, 2014 /PRNewswire/ -- Icontrol Networks, Inc. today announced that Grey San Francisco has been selected as the first agency-of-record for its direct-to-consumer product, Piper, the Wi-Fi-enabled all-in-one home security and automation device. Grey San Francisco will be responsible for all advertising and media planning and buying. A new integrated advertising campaign is slated for late summer. Greg Roberts, Vice President of Marketing for Icontrol/Piper,...

2014-07-22 12:26:37

NEW YORK, July 22, 2014 /PRNewswire/ -- Ogilvy PR Global CEO, Christopher Graves, has won the WPP Atticus Award in the category of Public Relations and Public Affairs. This is Graves' third Atticus Award, including the Atticus Grand Prix in 2012. WPP's prestigious Atticus Awards honor original thinking, research and writing related to communications services. They are open to all 175,000 WPP employees across more than 350 companies. For this year's honor, Graves crafted a piece...

2014-07-17 08:25:37

Industry leader Kristine Newman, SVP, to head unit NEW YORK, July 17, 2014 /PRNewswire/ -- Global communications agency Cohn & Wolfe today announced the launch of the Cohn & Wolfe Mobile Engagement unit ME-24 in a joint venture with Joule, a global leader in mobile and multiscreen marketing. The global unit will be led by mobile industry veteran Kristine Newman, Senior Vice President, Mobile Engagement, Cohn & Wolfe. ME-24 offers three categories of service for clients:...

2014-07-10 12:28:17

LONDON, July 10, 2014 /PRNewswire/ -- - Warc launches Warc 100, a global ranking of marketing campaigns. - Ranking is based on performance in effectiveness and strategy competitions. - 'Fakka' campaign for Vodafone by JWT Cairo tops poll. An Egyptian campaign for Vodafone has topped a new ranking of the world's smartest marketing campaigns. The Warc 100 (http://www.warc.com/warc100), launched by marketing intelligence service Warc,...


Word of the Day
kenspeckle
  • Having so marked an appearance as easily to be recognized.
This word may come from the Swedish 'kanspak,' quick at recognizing persons or things, or else from confusion with 'conspicuous.'