Latest WPP Stories

2008-10-28 12:00:23

Google and WPP (NASDAQ: WPPGY) announced today that they will jointly fund a grant program to support research into how online media influences consumer behaviour, attitudes and decision making. WPP and Google will contribute up to $4.6 million over three years to endow the Google and WPP Marketing Research Awards Program, which will immediately begin reviewing grant applications. The program will be overseen by Professor John Quelch, Senior Associate Dean of Harvard Business School...

2008-09-16 09:00:18

Covario, Inc., the leader in interactive marketing analytics, today announced a preferred partnership agreement with Neo@Ogilvy, the global digital and direct media agency of OgilvyOne Worldwide, part of WPP (NASDAQ: WPPGY). The alliance will provide global clients of both firms with an integrated solution designed to deliver greater efficiency and value in managing global search programs. After initial collaboration between the two firms resulted in strong benefits and results for...

2008-08-27 03:00:26

By Zhao, Qiao Brkljacic, Jelena; Meier, Iris Ran GTPase plays essential roles in multiple cellular processes, including nucleocytoplasmic transport, spindle formation, and postmitotic nuclear envelope (NE) reassembly. The cytoplasmic Ran GTPase activating protein RanGAP is critical to establish a functional RanGTP/RanGDP gradient across the NE and is associated with the outer surface of the NE in metazoan and higher plant cells. Arabidopsis thaliana RanGAP association with the root tip NE...

2008-07-23 09:01:21

CommonHealth today announced the promotion of Meaghan Onofrey to president of MBS/Vox, the research consultancy unit of CommonHealth specializing in the analysis of naturally occurring healthcare interactions, including in-office physician-patient dialogue. CommonHealth (www.commonhealth.com) is the world's leading healthcare-communications network and a WPP (NASDAQ: WPPGY)(www.wpp.com) company. Advancing from her previous role as general manager, Ms. Onofrey will oversee the management,...

2008-07-19 03:00:19

By Gill, Joe Yahoo! has announced a long-term alliance with WPP's online media shops to combine WPP's ad serving platform 24/7 Real Media with Yahoo!'s trading exchange Right Media. This came on the same day as a shareholder revolt led by Carl lcahn demanded the Yahoo! board negotiate a deal with Microsoft. The $33-a-share buyout offer for Yahoo! was withdrawn by Microsoft on 3 May. The partnership involves WPP's agencies GroupM, WPP Digital and 24/7 Real Media. GroupM includes WPP media...

2008-07-02 06:00:32

By Davis, Anita GLOBAL WPP Group has signed an agreement with Yahoo to give its clients access to a broader network of online properties on which to place ads. Under the deal, Yahoo's media exchange service, called the Right Media Exchange, will team with WPP's media division GroupM and ad network 24/7 Real Media. 24/7 Real Media will join Right Media Exchange, which has traded 193 billion impressions as of March. According to 24/7 Real Media COO Jonathan Hsu, the consolidated exchange...

Word of the Day
  • A spider.
  • Figuratively, a peevish, testy, ill-natured person.
'Attercop' comes from the Old English 'atorcoppe,' where 'atter' means 'poison, venom' and‎ 'cop' means 'spider.' 'Coppa' is a derivative of 'cop,' top, summit, round head, or 'copp,' cup, vessel, which refers to 'the supposed venomous properties of spiders,' says the OED. 'Copp' is still found in the word 'cobweb.'