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Latest WPP Stories

2011-07-28 08:28:00

NEW YORK, July 28, 2011 /PRNewswire/ -- Starboard Value LP (together with its affiliates, "Starboard"), today reported a 6.3% ownership stake in Wausau Paper Corp. ("Wausau" or the "Company") (NYSE: WPP) and announced that it delivered a letter to the Company's President and CEO, Thomas J. Howatt, and the Board of Directors. In the letter, Starboard stated that despite the continued success and positive trajectory of Wausau's Tissue business, the Company is deeply undervalued and it...

2011-06-27 09:37:00

HOUSTON, June 27, 2011 /PRNewswire/ -- Worldwide Power Products is thrilled to announce the hiring of Dave Vennie. Vennie hails from Minneapolis, where he served as the Central Region Sales Representative for Caterpillar's electric power division, overseeing dealers in ten different states. He will now apply his experience and expertise to his new position of Vice President of Sales and Engineering at WPP, a Houston-based company dealing in power generation equipment. WPP Vice President,...

2011-06-21 08:00:00

NEW YORK, June 21, 2011 /PRNewswire/ -- Synaptic Digital and WPP's Kantar Video today announced the results of Scaling PR: The impact of Earned, Paid, and Brand Content, a comprehensive attitudinal study that discovered that consumer-buying trends are significantly impacted when newsworthy earned and paid messages are combined. Earned media is typically classified as editorial coverage resulting from media relations' efforts whereas paid media broadly includes advertising and brand...

2011-04-06 14:19:00

HOUSTON, April 6, 2011 /PRNewswire/ -- Worldwide Power Products ("WPP") announced today that it will be substantially increasing its inventory of power generators and power generation equipment. During this quarter, the company will be investing millions of dollars more in its store of products than it has in the past. This vast inventory will include both new equipment and low-hour used items, which will be made available to the public at competitive prices. As a result of its...

2011-01-27 01:30:00

NEW YORK, Jan. 27, 2011 /PRNewswire/ -- Ogilvy & Mather today announced its agreement to acquire a majority stake in Ogilvy South Africa (Ogilvy SA), subject to obtaining regulatory approvals. Completed, the deal will increase Ogilvy & Mather's ownership of the agency from a 49.9 to 59 percent stake. Established in 1984, Ogilvy SA is currently the leading communications group in South Africa, employing over 700 staff across 12 companies, with offices in Johannesburg, Cape Town...

2010-12-10 00:00:39

M&A firm advises integrated healthcare marketing services firm in acquisition; KBM Group's parent company, Wunderman is part of Young & Rubicam Brands and a member of WPP New York, NY (PRWEB) December 8, 2010 M&A firm AdMedia Partners today announced that it acted as exclusive financial advisor to Marketing Direct, Inc. (MDI), a leading provider of integrated marketing services to the healthcare industry, in its acquisition by KBM Group. KBM Group's parent company, Wunderman is...

2010-12-06 09:00:00

NEW YORK, Dec. 6, 2010 /PRNewswire/ -- ghg, a leading global healthcare communications agency, and VML, a top ranked global digital marketing agency, both WPP Companies [Nasdaq: WPPGY], today announced the formation of a new digital healthcare agency, Healix Digital Health. This joint venture combines ghg's expertise in healthcare marketing and communications with VML's experience in enterprise digital marketing. (Logo: http://photos.prnewswire.com/prnh/20101206/NY11944LOGO) Healix will...

2010-12-01 09:00:00

NEW YORK, Dec. 1, 2010 /PRNewswire/ -- OgilvyOne Worldwide today launched a new offering, "Social Selling," to help companies drive top-line growth through the use of social media, following new research that reveals a "social media adoption gap" exists between salespeople and sales organizations. "Our research has shown that the people on the front-line, the salespeople themselves, recognize the power and potential of social media. They are hungry for education and empowerment, yet few...

2010-11-10 07:43:00

CHENGDU, China, Nov. 10, 2010 /PRNewswire/ -- Ogilvy & Mather China today announced the launch of Apex Ogilvy, a new joint venture with Chengdu-based Apex Communications, the leading integrated marketing agency in western China. The joint venture, which gives Ogilvy a majority share in the Chinese agency, combines the strengths of both agencies to create the most international of local firms, and the most localized of international firms in the fast-growing and dynamic western region....

2010-10-12 08:52:00

SAN FRANCISCO, Oct. 12 /PRNewswire/ -- OgilvyOne Worldwide today launched the "21st Century Guide to Selling" at the Direct Marketing Association's Global ROI Marketing event (available at http://sellorelse.com/). The guide was developed in collaboration with Todd Herman, the winner of OgilvyOne's Search for the World's Greatest Salesperson contest, and advocates a complete rethink by sellers at a time when the buying process has fundamentally changed. Brian Fetherstonhaugh, Chairman...


Word of the Day
grass-comber
  • A landsman who is making his first voyage at sea; a novice who enters naval service from rural life.
According to the OED, a grass-comber is also 'a sailor's term for one who has been a farm-labourer.'