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Latest Wrap advertising Stories

2014-09-29 04:20:15

CENTRAL ISLIP, N.Y., Sept. 29, 2014 /PRNewswire-iReach/ -- JMR Graphics, one of the world's leading car wrapping companies, discusses the main reasons why businesses integrate car wraps into their marketing campaigns. While the motivations are seemingly endless--from promoting a moral cause to gaining website traffic--there are three reasons that seem particularly common. Logo - http://photos.prnewswire.com/prnh/20140926/148555 1. Americans Drive a Lot Millions of people across...

2014-09-27 08:20:14

CENTRAL ISLIP, N.Y., Sept. 27, 2014 /PRNewswire-iReach/ -- Car wrapping has become the marketing buzzword recently. This form of advertising has proven extremely successful and is being used by companies all over the United States. http://photos.prnewswire.com/prnvar/20140919/147227 By wrapping vehicles with your business's name, message and brand, and using eye-catching, custom-designed graphics to promote your services, you can reach up to 70,000 viewers per day as the cars...

2014-09-26 04:20:14

CENTRAL ISLIP, N.Y., Sept. 26, 2014 /PRNewswire-iReach/ -- We all know how effective the Internet is for advertising, but if you're looking for an equally powerful offline method of marketing your brand, one of the most successful means is car wrapping. The effectiveness of car wraps is touted by SEO and marketing expert Allan Bilolo, who posted a recent blog on the popular forum Marketing FAQ, a community of marketing professionals and bloggers from around the world....

2014-09-22 08:20:39

CENTRAL ISLIP, N.Y., Sept. 22, 2014 /PRNewswire-iReach/ -- As car wrapping becomes an increasingly popular advertising medium, the vehicle-graphics market is expanding into one of the most vibrant sectors of the global signage industry, according to a recent blog published on fespa.com. This website is used by members of FESPA, a global federation of 37 different associations around the world that are involved in screen, digital and textile printing. Photo -...

2014-09-20 08:20:16

CENTRAL ISLIP, N.Y., Sept. 20, 2014 /PRNewswire-iReach/ -- New York, Los Angeles and Las Vegas aren't the only cities where out-of-home advertising works like a charm. Austin, Charlotte and Seattle are also excellent choices for marketing your brand, according to a recent article in Media Life Magazine. The article features commentary from the top media buyers and planners, who disclose the top-six U.S. cities where this effective advertising medium works best. Photo -...

2014-09-19 08:20:27

CENTRAL ISLIP, N.Y., Sept. 19, 2014 /PRNewswire-iReach/ -- Auto wraps have quickly become one of the most popular and effective means of advertising. Studies show that wrapping company vehicles to promote your business's products and services is a surefire way to create a memorable impression. Photo - http://photos.prnewswire.com/prnh/20140912/145855 Auto wraps grab one's attention and they constantly reach a new audience of drivers, passengers and pedestrians. Whether you're...

2014-09-15 04:20:08

CENTRAL ISLIP, N.Y., Sept. 15, 2014 /PRNewswire-iReach/ -- Fleet graphics are one of the most rapidly growing forms of advertising in North America because of their wide audience reach, effectiveness, aesthetic appeal and low cost. In 2009, Frost & Sullivan conducted research entitled "Wrap It Up - Market Overview of the Vehicle Wrapping Industry," which offered insight into the potential of the commercial vehicle wraps market, and the data has been proven correct. Logo -...

2014-09-13 08:20:05

CENTRAL ISLIP, N.Y., Sept. 13, 2014 /PRNewswire-iReach/ -- Car wrapping and other forms of outdoor advertising have increased by 8.1 percent, according to statistics revealed in August by the Outdoor Advertising Association of America (OAAA). Photo - http://photos.prnewswire.com/prnh/20140905/143509 In August, Stephen Freitas, Chief Marketing Officer of OAAA, revealed his opinion on why out-of-home advertising has taken off. He stated that the strategy appeals to young, mobile...

2014-09-12 08:20:16

CENTRAL ISLIP, N.Y., Sept. 12, 2014 /PRNewswire-iReach/ -- There is increasing evidence that supports the effectiveness of auto-wrap advertising. In fact, in August this year, the Outdoor Advertising Association of America announced a 0.8 percent growth in this and other out-of-home (OOH) advertising in the second quarter of 2014. At the same time, Virginia-based journal Manufacturing News published an article on the effectiveness of auto-wrap advertising, showing how this form of...

2014-09-08 08:20:36

CENTRAL ISLIP, N.Y., Sept. 8, 2014 /PRNewswire-iReach/ -- Car wrapping and other outdoor advertising methods accounted for $2.17 billion in revenue in the United States in the second quarter of 2014, according to figures released by the Outdoor Advertising Association of America in Aug. 2014. This is an increase of 0.8 percent from the first quarter of the year. Logo - http://photos.prnewswire.com/prnh/20140904/143299 In addition, out-of-home advertising (OOH) outperformed all...


Word of the Day
caparison
  • A cloth or covering, more or less ornamented, laid over the saddle or furniture of a horse, especially of a sumpter-horse or horse of state.
  • Clothing, especially sumptuous clothing; equipment; outfit.
  • To cover with a caparison, as a horse.
  • To dress sumptuously; adorn with rich dress.
This word ultimately comes from the Medieval Latin 'cappa,' cloak.
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