Latest Yakult Stories

- Wal-Mart, Kroger and Safeway among list of new retailers - TORRANCE, Calif., Feb. 24 /PRNewswire/ -- Beginning in March, Yakult U.S.A. Inc. will make its signature probiotic dairy beverage, Yakult, available to consumers in the country's second largest economy - Texas. Yakult will be sold in Wal-Mart, Kroger, Safeway Inc.'s Tom Thumb and Randalls chains, H-E-B, and several independent stores. Officially, Texas is the fourth state Yakult has launched into since its U.S. debut in September...

- Dr. Tommy Tomizawa of UCLA Medical Center will present latest research and evidence that probiotics may be beneficial to the elderly - TORRANCE, Calif., Feb. 13 /PRNewswire/ -- With the worldwide elderly population expected to climb over 300% in the next 50 years, healthy aging is paramount and probiotics may be the key to maintaining good health. During the 2009 Nutra Conference (Nutracon), Dr. Tommy Tomizawa, Assistant Professor at the David Geffen Medical Center of University of...

- Yakult U.S.A. Inc. website also receives honorable mention - TORRANCE, Calif., Dec. 11 /PRNewswire/ -- Yakult U.S.A. Inc.'s new TV advertising campaign "Change begins small.(TM)" was selected as a gold winner in the 2008 MarCom Awards competition by the Association of Marketing and Communication Professionals (AMCP). The campaign plays up the probiotic dairy drink's distinctive bottle shape and small size, which are its defining features. Each commercial within the 4-spot series is...

- Millions of Americans will be able to learn about the health benefits of probiotics on public television - TORRANCE, Calif., Dec. 4 /PRNewswire/ -- Yakult USA Inc., the North American business of global leader and probiotics pioneer, Yakult Honsha Co., Ltd., is pleased to announce that it will broadcast an educational segment entitled "Friendly bacteria improve health," via the National Medical Report on U.S. public television. Hosted by famed TV journalist Mr. Hugh Downs, the...

TOKYO, Nov. 3 /PRNewswire/ -- Last Friday, the 17th Annual Symposium on Intestinal Flora at Yakult World Headquarters Hall in Tokyo gathered physicians, researchers and company associates from 19 countries, including the U.S. This year's theme, "Intestinal Microbiota and Functional Gastrointestinal Disorders" focused on brain-gut interactions and Irritable Bowel Syndrome, which is believed to be the "entry illness" that leads to various digestive diseases. (Logo:...

TORRANCE, Calif., Oct. 23 /PRNewswire/ -- With recent reports that North Americans will purchase roughly $1.7 billion worth of probiotic products per year by 2013, these beneficial microbes have the potential to become a staple of the American diet. Dietitians should be prepared to talk to their patients about the possible health benefits of a probiotic-enriched diet and determine which type of probiotic would be most suitable based on individual health needs. In conjunction with the...

WASHINGTON, Oct. 6 /PRNewswire/ -- New research on the benefits of probiotics in children and seniors was presented at The American College of Nutrition (ACN) Annual Meeting in a symposium, "Practical Applications of Probiotics in Health and Disease." Scientific experts in the fields of pediatrics, aging, and nutrition discussed the potential uses for probiotics in children as well as the elderly, and for health conditions such as Inflammatory Bowel Disease (IBD). Probiotics are...

By Anonymous Ask any mom and she'll tell you that milk has inherent health properties. Beverage companies are taking that healthful base and adding functionality with products designed to appeal to kids and adults alike. As consumer comprehension of omega-3 fatty acids, probiotics and plant sterols has grown, beverage companies have found dairy drinks to be an ideal way to incorporate those ingredients. One of the newest ways U.S. consumers are using dairy is the nutrition "shot" format. The...

By Unal, Robert R Probiotics and their associated health benefits, have been internationally known and consumed for decades. However, it is only in recent times Americans have begun to embrace the bacteria culture. In only a matter of a couple years, the number of commercially available products, probiotic and prebiotic, has grown exponentially. The first probiotic product was based on Eastern philosophy and a proactive approach to health. In the 1930s, a medical microbiologist in Japan...

Research and Markets (http://www.researchandmarkets.com/research/ef92ae/japan_food_and_dri) has announced the addition of the "Japan Food and Drink Report Q3 2008" report to their offering. This Japanese Food and Drink Report provides independent forecasts and competitive intelligence on Japan's food and drink industry. In BMI's Food and Drink Business Environment Ratings, which ranks 14 key markets in the Asia Pacific region, Japan is placed joint fourth (alongside Thailand). While...