Quantcast

Latest Yerba maté Stories

2012-01-23 22:03:46

Could preventing colon cancer be as simple as developing a taste for yerba mate tea? In a recent University of Illinois study, scientists showed that human colon cancer cells die when they are exposed to the approximate number of bioactive compounds present in one cup of this brew, which has long been consumed in South America for its medicinal properties. "The caffeine derivatives in mate tea not only induced death in human colon cancer cells, they also reduced important markers of...

2011-03-22 13:14:00

LOS ANGELES, March 22, 2011 /PRNewswire/ -- Guayaki Yerba Mate has committed to engaging their consumers solely through social media marketing channels, becoming the first consumer product company to allocate their entire public relations budget to the discipline. The bold shift in strategy has been put in place to enlist support from the global digital community around Guayaki's unique mission driven product. Guayaki's goal is that this social media focused strategy will translate into...

2010-09-21 14:30:00

NEW YORK, Sept. 21 /PRNewswire/ -- Guayaki Yerba Mate, a pioneer and leader in the yerba mate beverage category, will be highlighted as part of the Sixth Annual Meeting of the Clinton Global Initiative (CGI). Guayaki was selected from a pool of candidates as a company with an extraordinary approach to addressing challenges in economic empowerment and deforestation. The company's Market Driven Restoration business model will be noted during a special session on investing in the world's...

2010-01-21 14:22:00

MIAMI, Jan. 21 /PRNewswire/ -- When the 26th annual Sundance Film Festival gets underway in Park City, Utah, this week, the media, celebrities and VIP guests in attendance will be given the star-studded treatment. The Alive Expo Green Pavilion slated for January 23-25, 2010, will provide an exclusive venue where select invitees can get out of the cold, savor some pampering and enjoy organic snacks and beverages. Some of the all-natural edibles they'll be savoring are organic coffees, hot...

2009-09-16 08:30:00

SEBASTOPOL, Calif., Sept. 16 /PRNewswire/ -- As America's fascination with energy, superfoods and exotic ingredients grows, rainforest-grown yerba mate is quickly catching on as the newest organic and innovative beverage sensation to hit the market. (Photo: http://www.newscom.com/cgi-bin/prnh/20090916/NE76510) Guayaki, a pioneer and leader in the yerba mate beverage category, is driving yerba mate into the mainstream in new packages and formats. Today, Guayaki introduced two new...

2009-03-25 11:55:00

Guayaki Leading the Way to Establish Industry Standard and Drive Environmental Restoration SEBASTOPOL, Calif., March 25 /PRNewswire/ -- Guayaki, a leading creator of organic yerba mate beverages, today announced it is the first company in the world to offer fair trade certified yerba mate through the Institute for Marketecology's (IMO) Fair for Life certification program. Through its efforts, Guayaki has become pioneers in the yerba mate industry by establishing fair trade certification...

2008-03-06 12:00:00

By Hirsch, Julia EATING RIGHT High Energy Organics Hit the Shelves We are a fast-paced nation of convenience, always searching for a quick energy boost through a cup of coffee, energy bar or fast- acting energy drink. And the latest trend is all-natural "super- foods." Zach Adelman, vice-president of Nativas Naturals, says the new world of highenergy organics is experiencing an "extreme" growth spurt The "Happy Berry" Adelman's company has developed a new line of snack mixes called "Trail...


Word of the Day
holluschickie
  • A 'bachelor seal'; a young male seal which is prevented from mating by its herd's older males (mated bulls defending their territory).
This comes from the Russian word for 'bachelors.'
Related