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Ensurapet Provides Arizona State University’s More Than 310,000 Alumni Members Pet Health Insurance

July 11, 2008

Ensurapet, Inc. (OTCBB:EPTI), a leading provider of pet health insurance, announced today that the Company’s comprehensive pet health insurance programs have expanded their marketing efforts, which have been underway since 2007, with alumni members of Arizona State University.

Arizona State University Alumni members (www.asu.edu/alumni/association/index.shtml) have the opportunity to choose from the four pet health insurance plans offered by Ensurapet, Inc., with premiums starting at as little as $8.00 per month. Alumni members are also offered an introductory accidental life insurance policy in addition to access to the Company’s leading online pet medical resource center VetpetMD.

“We see tremendous opportunities in these areas since we have the ability to introduce our pet health insurance plans to sizeable pet owner groups and long standing loyal associations utilizing an endorsed introduction. CNBC News recently reported that pet insurance is the third most requested employee work benefit. We are experiencing this trend continuing into organized group associations and university alumni associations at an unprecedented rate,” stated Russell Smith, CEO of Ensurapet.

This release includes forward-looking statements intended to qualify for the safe harbor from liability established by the Private Securities Litigation Reform Act of 1995. These forward-looking statements generally can be identified by phrases such as Ensurapet or its management “believes,”"expects” or “anticipates,”"foresees,”"forecasts,”"estimates” or other words or phrases of similar import. Similarly, statements in this release that describe the Company’s business strategy, outlook, objectives, plans, intentions or goals also are forward-looking statements. All such forward-looking statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those in forward-looking statements. This is a corporate awareness release and is not a solicitation for insurance coverage or benefits. Pet health insurance plans are issued and delivered as a surplus line coverage pursuant to Michigan insurance statutes to club association members only in accordance with applicable insurance regulations.

Visit: www.ensurapet.com for more information about the company.




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