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Swiss Company Unveils Watch Made From Dinosaur Poop

March 16, 2010

Looking for a unique gift to get that special someone? Perhaps you should check out the latest creation from Swiss watchmaker Artya and designer Yvan Arpa.

It’s a timepiece made almost entirely of dinosaur poop.

Yes, you read that right. Dinosaur poop. The Vesenaz, Switzerland-based company unveiled the designer coprolite wristwatch on Monday. The fossilized dung used in the watch’s creation came from a plant eater that lived in what is modern-day United States some 100 million years ago. The strap, on the other hand, was fashioned out of American cane toad.

According to an Artya corporate press release, “A relic of the Jurassic period, it has taken millions of years for this organic substance to embrace its present warm and matchless tints. Designed with an understated aesthetic sense, the dial is free of indexes or any other pointless features. In its mineral aspect, it forcefully underscores the pristine strength emanating from the very dawn of life. As a true memento, it is encircled in a round case sculpted in stainless steel grade 316 or, as an affirmation to its prehistoric lineage, in bronze with its characteristic blazing hues.”

“In the manner of all Artya collections, the watchcase is considered as a challenging arena for excelling in decoration,” the press release continues. “Entirely manufactured in the secrecy of the Guer Man workshops tucked away in Ticino, Manuel Zanetti has chiseled, engraved and hammered away to obtain masculine and grainy curves and patterns. With plenty of character, the case makes a firm statement by an impressive architectural array of bold, contrasting volumes that enhance its generous proportions to perfection.”

The timepiece features self-winding mechanical movement; hour, minute, and second functions; a rotor polished with sodium bicarbonate; a 40-plus hour power reserve; non-reflective sapphire coating; water resistance to 30-meters and a two-year warranty.

How much would all this cost you? The Associated Press (AP) reports that the timepiece will be valued at $11,290, while that might sound like a hefty price tag for a wristwatch, it’s not every day you can buy a watch made from fossilized dinosaur stool, right?

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